Year
2024
Client
Embaque
Category
FMCG
project Duration
1 day
The identity for 'Dakshin Swad' was already developed and post our discovery call, our task was to incorporate elements best representing Culture and Food of South India in a distinct Illustrative style.
AI Generative Fill Play
After multiple iterations, Making the logo big and pop and educating the client why logo popping isn't the solution, We finalised on the following iteration